Wisdom of Nuggets

Not on opening day! Sorry. I’ll be going out of town myself to see it on opening night. Why? Because we are a single screen theater and cannot compete with the multiplexes who can guarantee to the movie company that they will play it every single night for a month. We have to wait for at least two weeks because we have one week’s worth of audience in our small town. If we got a film on opening day we would have a great first week, a really good second week but two really dismal final weeks where the audience would be wanting something new to watch. If we had a second screen we could move the film onto it and open a new movie…but we don’t. So we book the films as soon as we can get them for just one week.